CMS Finalizes ACA Marketplace Integrity and Affordability Rule 

July 9, 2025

marketplace

The Centers for Medicare & Medicaid Services (CMS) finalized the 2025 Marketplace Integrity and Affordability rule, which includes a number of policies intended to address improper enrollments in Marketplace coverage and reduce improper federal spending on advanced premium tax credits (APTCs).

Provisions in the rule were finalized largely as proposed with some exceptions. Effective dates vary but the earliest are for the 2026 plan year; sunset dates vary by provision. Notably, CMS chose not to extend certain provisions to State-Based Exchanges (SBEs). Many of the finalized provisions are temporary measures to immediately tamp down on improper enrollments and the flow of federal funds.

Given the impending expiration of the enhanced APTCs (absent an extension by Congress), CMS believes it would be reasonable to accept some risk of future improper enrollments after these policies sunset, in favor of limiting overall disruptions as the market adjusts and sheds holdover improper enrollments. Congress also may make some of these temporary measures permanent in the upcoming reconciliation bill.

CMS estimates that between 725,000 and 1.8M people could lose coverage as a result of the rule, down slightly from the proposed rule estimate of 750,000 to 2 million.

Initiatives

Calls grow for Drug Patent reform

In a recent blog post, the Pharmaceutical Care Management Association (PCMA) highlighted increased attention to pharmaceutical companies’ abuse of drug patents. Last month, the Supreme Court unanimously ruled in favor of a generic drugmaker in a “skinny labeling” case, a victory for patients. Skinny labels allow generic and biosimilar competitors to launch products for non-patented indications, helping accelerate […]
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August 11, 2026

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perspectives

AHIP calls for Bipartisan reform to address health care cost drivers

On July 23, AHIP President and CEO Mike Tuffin wrote an opinion piece in The New York Times saying, “common-sense bipartisan reforms are needed to promote competition in care delivery and prescription drugs, protect consumers from providers and drugmakers’ anticompetitive practices and transition away from the perverse incentives of fee-for-service medicine.” Tuffin notes that health […]
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August 11, 2026

EGWP marketplace medicaid Medicare

Solutions

PCMA urges preserving patient access and flexibility in new fertility benefits rule

PCMA recently submitted comments to HHS, DOL, and the Treasury (the Departments) in response to the proposed rule establishing a new category of limited excepted benefits for fertility services. PCMA supports the Departments’ goal of expanding access to fertility care while encouraging employer innovation but urged several targeted refinements to ensure the framework is operationally […]
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August 11, 2026

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